What if traveling to your vacation hotel was just as relaxing as being there? It’s an idea Lexus is aiming to make a reality with its Retreats in Motion program. First launched in California and then expanded to the East Coast last year, the wellness-focused package includes overnight stays at two luxury hotels (usually about three hours apart) and the use of a Lexus car to drive in between them. The hook, though, is that the car itself becomes a sanctuary—and an integral part of the trip—thanks to custom content created for Lexus.
Instead of fiddling with the radio dial or cursing the traffic, you’ll be listening to guided meditation and breathwork sessions, a sound bath created by sound healer Sara Auster and talks with restaurateur Dan Barber and golfer Annika Sorenstam on topics related to wellness and sustainability. You’ll get a mobile wellness kit featuring a yoga mat and bands, herbal tea and a mini essential oil diffuser that can be plugged into the car’s USB port. Drivers will also receive a route map and suggestions of mindful stops you can make along your journey—if you can tear yourself away from the peaceful bubble of the car.